Naturally McHenry County Partnership Program

Reach visitors. Engage locals. Grow McHenry County.

Naturally McHenry County is the official destination marketing organization (DMO) for McHenry County, Illinois. We promote the region as a place to visit, explore, and experience year-round—for both visitors and local residents.

Our marketing helps travelers plan trips and encourages locals to discover new places, attend events, and support local businesses—driving economic impact across McHenry County.

Partnership connects your business to the platforms people already use to explore McHenry County, whether they’re planning a weekend getaway or looking for something fun close to home.

What We Do

Naturally McHenry County brings together attractions, lodging, restaurants, breweries, retail, recreation, events, and service businesses to market McHenry County as a complete destination.

Through our website, mobile app, visitor center, events calendar, and regional and state tourism partnerships, we help people discover experiences—and help businesses grow.

Who Should Become a Partner?

The Partnership Program is ideal for businesses and organizations that contribute to the visitor and local experience, including:

• Attractions, museums, and recreation

• Restaurants, cafes, breweries, and wineries

• Retail, boutiques, and local makers

• Lodging and event venues

• Festivals, events, and community experiences

• Service businesses connected to tourism and quality of life